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A coworking space set up in Shoeburyness, Essex, built on collaboration, growth and community. With workshops, courses, and social events, they aim to bring people together through work and play.
INTRODUCTION
investing outside the lines
We are trailblazers in investment, helping businesses, from startups to SMEs, grow with unique, all-encompassing brand and marketing strategy and implementation. Worrying about your marketing budget is a thing of the past – it’s on us.
ABOUT
an alternative way to invest in your business
Like other investment firms, Lines Capital offers traditional Private Equity and Venture Capital models as well as a unique alternative; instead of offering financial expenditure, we provide a 360° brand and marketing investment. With an international team and years of industry-leading experience, start-ups and companies with longevity have the opportunity to elevate their brand with an ongoing commitment to technological advancements.
INVESTMENTS
a truly diverse & growing portfolio
We’re proud to work with UK-based and international businesses, from start-ups to existing brands. We don’t cover a specific sector or have a niche; we validate our investments based on the potential and talent of the business itself, hence why we have such a diverse portfolio. Brands we’ve helped and continue to assist include marketing agencies, social movements, hospitality, eCommerce, technology and more.
EXPERIENCE
a series of strategical investment over the years and in the future
We at Lines Capital are results driven, and we are people driven. That’s why our portfolio is starting to grow exponentially.
LAUNCHING
2025
2gather
LAUNCHING
2024
cacaocrew
Curates Ceremonial Grade Cacao creations. With free local delivery, UK and international options, their entire range are 100% organic, raw, gluten-free, vegan and ethically sourced.
LAUNCHING
2024
luna & leonard
A truly inclusive apparel brand, designed to fit lifestyles, not body types. Offering a range of t-shirts, hoodies and accessories, their exclusive drops are only available until the collection is sold out and never reproduced.
LAUNCHED
2024
totap
A tech start-up company revolutionising the way you connect, collect reviews, take payments and more with their NFC solutions. What started with a range of smart cards, they are now expanding their product range, including NFC premium metal cards, stickers, signage, pet tags and more.
LAUNCHED
2021
sisters of the cosmos
Promotes happiness from within through the notion of you being your own healer. Their holistic services, ranging from cacao ceremonies to shamanic meditation, promote healing and self-improvement without the need for traditional therapy and medication.
LAUNCHED
2020
shop local uk org
A new social movement dedicated to encouraging people to shop local, supporting local businesses and restoring our local communities. With plenty of traction already and incredibly innovative plans for their future, we’re excited to see their growth continue.
LAUNCHED
2017
ellie boo bed & breakfast
Based on the extraordinary island of Gozo in Malta, they offer luxurious hotel-level rooms and service with Bed & Breakfast prices and the personal, friendly atmosphere you would expect with an adult-only stay. A complete guarantee – total commitment to being ‘the very best’.
LAUNCHED
2015
beyond co.
A multi award-winning boutique digital agency that specialises in three main pillars; web, creative, and marketing. They offer over 20 bespoke services, including web design and development, eCommerce, SEO, branding, graphic design, social media management and marketing consultancy. As a rapidly growing agency, their team has worked with brands such as Ted Baker and the Government of Abu Dhabi.
SERVICES
rapid increase in valuation and standards
Our 360° investment process involves bespoke implementation of operations systems, which become your backbone. World-class marketing strategy ensures your brand is seen and recognised, and our sales and development process will see both revenue and value.
operations
Company Formation — Organisation, Staffing and Supplier Contracts — Bookkeeping — CRM Management — Accountancy — Supply Chain — HR — Budgeting, Strategy and Planning — Clerical Assistance — Management — Process Optimisation — System Implementation — Virtual and Office Assistance
marketing
Brand Identity — Social Media Management and Strategy — Google and Meta Management and Strategy — Web Design and Development — SEO Strategy — Content Marketing and Creation — eCommerce — Apps — UX & UI Design — Offline Marketing and Advertising
sales & development
Long-Term Brand Strategy and Consultancy — Outbound Sales Strategy and Implementation — Forecasting — Agile Planning and Consultancy — Telemarketing — Recruitment — Workplace Wellness and Company Culture
INSIGHTS
industry news, deals & acquisitions
We don’t just focus on investing in businesses, making them successful, and leaving them to it. Instead, we take a proactive approach and integrate our ongoing expertise to create lasting brands. Our knowledge isn’t reserved for our investment clients as we want everyone to benefit from our highly skilled team. We believe this reflects through our transparency in disclosing our deals and by providing valuable insights into our industry and the sectors we invest in.
TESTIMONIALS
what our clients have to say
We work with our clients, not for them, to meet their objectives and elicit growth.
"Lines Capital have been fantastic since assuming creative control over my social movement. I feel confident leaving it to them whilst I take a step back."
Nigel Nelson
Shop Local UK Org
When Lines Capital started working with us, it was nothing more than a concept. They've helped me build it from the bottom up, but definitely did more of the heavy lifting!"
Sophie Wilson
Sisters of the Cosmos
FAQ
not every investment is the same
Naturally, our alternative style comes with a plethora of questions. This is not an exhaustive list of questions – contact us for any other queries.
do you work with start-ups?
Yes, start-ups, are one of the most common projects on our portfolio. We are incredibly well-versed in building brands from the bottom up, so we synergise well with these businesses.
how do you value a business or concept?
The way we value businesses and concepts is not absolute. An excellent, or promising, financial record is always encouraging. We like to think we see things in people, so the potential of a person is also important, and their brand. Frankly, there are too many factors to reduce to one answer.
are you experienced in a particular sector?
At Lines Capital, we haven't specialised, and we don't plan to. Our diverse portfolio reflects our diverse team, a strong, versatile team. We evaluate the brand before the sector.
what does the process look like?
After the initial enquiry, there is a preliminary vetting process, before we arrange a meeting for you to present your brand thoroughly, with a list of necessities provided by us. If we see value and potential in your business, we will arrange a second meeting where we present our 360° strategy for your business.
APPLY
ready for us to invest?
With a range of profitable investments under our belt, we’re always looking to add businesses (and individuals) to our expanding portfolio. The question is, could yours be next?
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